A well-executed event can play a powerful role in creating a ‘total experience’ for your target audience and deepen the relationship they have with your organisation. Current industry thinking suggests the most important marketing metric will soon change from ‘share of wallet’ to ‘share of experience’. The age of ‘first, let me take a selfie’ is upon us!
Event concept design and implementation is a passion of The Communication Dept., and we do it well. In fact, we’re the people behind the idea and implementation of the Hume Bank City2City RunWalk. And we love it!
Events offer value in either a commercial or not-for-profit context. The Communications Dept. offers the full spectrum of event support, including:
- Community events
- Fundraising events
- Industry events/trade shows
- Publicity events
- Corporate events
- Employee events
Here’s a few ways we can help to ensure your event is amazing …